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Agency Builder Insights

 

When you’ve been in the industry since 1983, you learn a few things about marketing, sales, and building businesses. That’s why we created Agency Builder Insights: your one-stop source for the latest on issues from keeping compliant and generating leads to building a more efficient business.

 

March 14, 2019 | Digital
By Mark Williams

Don’t Fear InsurTech: What it is and How it Can Help You
The InsurTech trend—the infusion of technology into the relatively tech-skeptical insurance industry—is growing, and it’s not stopping anytime soon. But what is InsurTech, really? And how can it help you? Let’s talk about it.

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Professional man and woman talking

March 12, 2019 | Brand
By Scott Wright

6 Reasons Why Stories get Shared
Most viral stories invoke our emotions. They make us feel something. So, as you craft your marketing and try to attract more prospects and clients, create messages that make your target audience feel. But, there’s more to it than that…

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Business man and woman walking down a hallway

March 7, 2019 | Digital
By Mark Williams

Where We’re Headed in 2019
Reviewing where the industry’s at and its trends can help you determine your own direction for 2019. So, here are five of the trends we're referencing as we set our own business goals. Maybe they’ll help you, too.

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Professional-looking group of people talking on the stairs

March 5, 2019 | Sales
By Ryan Witte

8 Annuity Myths and their Antidotes
It's common to find misconceptions about annuities, such as the guarantees can’t be trusted and that lifetime income can be created other ways. Here are some additional myths about annuities and tips to overcome them, so you can help your clients make the right decision for their retirement.

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Man and woman sitting at a table and smiling, with another professional sitting with them

February 21, 2019 | Loyalty
By Mark Williams

How are you Talking to Your Clients?
Right now, your clients need you to tell them about what they don’t know. So, start by giving them the knowledge they need to make an informed decision about working with you and about their insurance options. Here are some tips to do that effectively.

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