What do you Stand For?
What do you stand for and support? This can be a hard question, but it’s important to have an answer. Supporting a cause offers a win-win scenario for your business: you’re giving back to your community, and you’re building your brand’s credibility.
Make Your Marketing A Great Investment
If you aren’t already dedicating time, money, and effort into your marketing, the best time to start is right now. And if you’ve already started, maybe now is the time to reevaluate, and see if there’s a little bit more you can devote. Start yours today by understanding the many benefits of investing in marketing.
Five Ways to Improve Your LinkedIn Profile Today
Is your LinkedIn doing all it can for you and your business? Social media—especially a business-focused network like LinkedIn—can be a powerful tool for driving interest and even leads, but only if you use it correctly. Follow these five tips to turn your LinkedIn profile into a sales tool.
The Who, When, Where and Why of Using Direct Mail
Is print dead? Not by a long shot. Print messaging like postcards, mailers, and letters are proven to be effective ways to communicate to a wide variety of demographics—if they’re deployed correctly. Read how to be memorable, direct, and impactful, and make the most of your direct mail.