Are you currently using social media? Whether you’re microblogging, video sharing, or social networking, you’re advertising yourself and your business. It’s important to remember that regardless of the medium, if you’re talking shop, it’s considered advertising.
Disparaging as a Sales Practice
It might be tempting to try and sway a prospect's or client's opinion of another financial professional. But taking this approach can put you on the regulators’ radar. Whether direct or indirect, disparaging a competitor is becoming more prevalent in the insurance industry.
How to Deal with Client Complaints
It’s likely that you’ll have to deal with an upset client. If it's serious enough, they could decide to file a complaint with either the carrier or a state insurance department. So, what should you do when a complaint gets filed? Let's take a look.
The Problem of Too Much Talk
It starts off like every other client meeting. You’re talking about a life insurance policy or annuity that might be a good fit for their retirement strategy. Then, they have questions about their IRAs and mutual funds. This is where the line is drawn between staying on the right side of regulations and stepping into trouble. What should you do?