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Agency Builder Insights


When you’ve been in the industry since 1983, you learn a few things about marketing, sales, and building businesses. That’s why we created Agency Builder Insights: your one-stop source for the latest on issues from keeping compliant and generating leads to building a more efficient business.


January 16, 2020 | Digital
By Mark Williams

How to Create Videos That Make an Impact
Your prospects and clients are more likely to watch a video than read an article. Are you accommodating them? Do you have videos out there? If not, now’s the time. Here are some tips to help get you started.

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Man typing on his laptop

December 31, 2019 | Digital
By Jamie Austin

4 Tips to Writing a Better Email
Think about the emails you send. They get transmitted along with hundreds of billions of other emails, into the inboxes of your clients. Do people respond to them? To help increase your email success rates and effectiveness, follow these guidelines.

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man driving in his car

December 26, 2019 | Leads
By Mark Williams

How to Grow Your Business in the Car
If you’re like most Americans, you commute to work every day. What if you could use even a fraction of that time to grow your business? This year, I’m going to try using the time in my car to my advantage. Here are a couple ideas how you can do the same.

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Two people listening to a financial professional

December 17, 2019 | Sales
By Ryan Witte

Rethink How You Position Annuities
What if instead of leading with the A-word, you did a little more set up of their overall retirement situation? Setting up the problem before the solution can change the positioning of annuities from a negative to a positive. Here are some tips:

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