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Agency Builder Insights

 

When you’ve been in the industry since 1983, you learn a few things about marketing, sales, and building businesses. That’s why we created Agency Builder Insights: your one-stop source for the latest on issues from keeping compliant and generating leads to building a more efficient business.

 

September 25, 2018 | Brand
By Scott Wright

What you Need to Know About Marketing Funnels
For most, the term “marketing funnel” may seem like more marketing jargon. But funnels add strategy to your overall marketing process and can pay handsome dividends if executed properly. Here’s how…

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Agent Updating Their LinkedIn Profile

September 4, 2018 | Digital
By Scott Wright

Five Ways to Improve Your LinkedIn Profile Today
Is your LinkedIn doing all it can for you and your business? Social media—especially a business-focused network like LinkedIn—can be a powerful tool for driving interest and even leads, but only if you use it correctly. Follow these five tips to turn your LinkedIn profile into a sales tool.

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Financial professionals can drive leads with social media

August 28, 2018 | Leads
By Josh Gettler

Using Social Media to Drive Leads
You might not be using one of your most important sales and lead generation tools: your social media presence. Social media networks can be a powerful way to position yourself as a credible resource, drive qualified leads to your website, and convert new customers.

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